Break the Cocoon, Sparkling Hong Kong 2019 (BCSHK)
Funded by "CreateHK" since 2014, BCSHK comprises of exhibiting the HKSGDA awarded products at the leading international trade fair for consumer goods – Ambiente, Frankfurt in Germany to showcase the creativity and excellence of the Hong Kong gifts design to the world. It aims to promote Hong Kong's image as design capital, sparkling Hong Kong!
A total of 23 awardees of Hong Kong Smart Design Awards (HKSDA) 2018 participated in the Designers’ Inspiration Trip to Germany and the Netherlands for 8 days on 7-14 February 2019. They got the chance to demonstrate local creative product designs to overseas buyers, explore business opportunities and build valuable business network at Ambiente, Frankfurt. This year, apart from Germany, the delegation further reached the Netherlands for cultural and commercial exchange, including design studio, design academy and museum visit. The Netherlands is filled with cultural art atmosphere, particularly strong in product design. This Designers’ Inspiration Trip aims at refreshing designers' vision with latest global market trends, not only to enhance their competitiveness in the evolving market, but also raise the publicity of local designs in global platform as a result.
The last but not the least, we would like to express our sincere gratitude to the following organizations for supporting this meaningful project.