Hong Kong Smart Design Awards > About Us > Background & Mission

Background & Mission

Background & Mission

Background

Formerly known as Hong Kong Smart Gifts Design Awards (HKSGDA), the Awards runs the first edition in 2012 with the support from CreateSmart Initiative (CSI), a government funding under "CreateHK". It has been gradually grown and becoming recognized by international gift companies of the good product design and marketing of the gift industry in Hong Kong. In order to develop the Awards and expand the beneficiaries from giftware industry to other product industries in the long run, the Awards has renamed to the "Hong Kong Smart Design Awards" (HKSDA) in the 2017 edition. Besides the Gifts category, Home and Houseware category is added in 2017.

HKSDA has maintained the essences and momentum of HKSGDA in motivating and encouraging more Hong Kong manufactures and exporters to upgrade and transform their business strategy to achieve the final goal of "Design x Strategy x Technology = Smart Business". Besides, the Awards nurture new talents in various academies and provides them guidance on developing well-rounded skills and strategies to benefit the HK economy as well as exports & manufacturing industry in the long-term.

More than a product competition to recognize creativity and smart design, The Awards also serves as a platform for designers and corporate to develop their businesses and networks. Same as previous edition, awarded products will be showcased at local and oversea roving exhibition including HK Houseware Fair (newly added), HK Gifts and Premium Fair, major HK shopping mall, GIFTEX in Tokyo, Japan, and Ambiente in Frankfurt, Germany etc.
 

Mission

  • To encourage OEM to ODM and OBM transformation
  • To build Hong Kong as a major sourcing hub for "Gifts & Premium" and "Home & Houseware"
  • To nurture design talents
  • To create awareness of Hong Kong design and innovation capability to the community